The minutes were approved as presented, after having been previously distributed to the members. ARCHITECTURAL REVIEW – BANNER COLORS – 212 S MERAMEC AVENUE (CONTINUED)

Josh Goodman, HDA Architects (project architect), was in attendance at the meeting.

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Susan Istenes explained that This request was previously heard by the Architectural Review Board on August 6, 2018 and was continued to the next meeting to give the applicant time to provide a sample of the banner colors to staff. The details of the previous request have not been changed. On February 5, 2018, a Sign Subdistrict Plan was approved for the subject property. The approved plan included wall signs for the commercial tenant spaces, identification of the apartment use entrance and a series of banners that are permitted to display graphics. The banner colors were approved as fall colors to coordinate with the public art bicycle racks located around the building. The bicycle racks are yellow, orange, red and green. The applicant is now requesting to revise the banner color scheme. A total of 12 banners are allowed on the building. The Sign Subdistrict allows for up to five banners depicting graphics and the remaining banners will be solid colors. The original approval also specified that one base color should be used for all banners depicting graphics and one base color should be used for all solid banners. The applicant is proposing indigo and yellow for the banner colors. The applicant is also proposing that one side of each banner is indigo and the other side of each banner is yellow (banner sample distributed amongst the members for their review).

Director Istenes continued by stating that the Architectural Review Board was specific about the color scheme of the banners being coordinated with the bicycle rack colors in order to create a cohesive corner environment. The yellow color proposed for the banners is coordinated with the bicycle racks, but the indigo/blue color is not and was also not discussed during the original banner approval. There are already blue accents on the building in the window tinting. Staff is of the opinion that the indigo banners would be compatible with the building façade but would not help to connect the bicycle racks with the development. Page four of the plan set submitted by the applicant shows a proof of the potential banners. All graphic banners depict advertising for the apartment use of the building. The approved Sign Subdistrict included banners for the apartment use and the retail uses. Staff requests that the applicant clarifies if the requested revisions include allowing all graphic banners to depict signage only for the apartment use. Staff believes that using all banners to advertise the apartment use would result in over signage for one use and distract from or screen signage for the other uses. The proposed Sign Subdistrict provides uniform signage at the intersection of a developing restaurant node. The proposed signs seem to be of high quality materials and with some modifications, the Sign Subdistrict will complement the building façades and staff recommends approval with the following conditions:

entrance.

Mr. Goodman referred to the sample and noted that there will be two graphic banners at the southwest entrance and the remaining 10 are solid colors. He advised the members that most of the bicycle racks have been removed for repairs. A photograph of the bicycle racks was distributed for the members to view.